The Dos and Don’ts of Offering A Money Back Guarantee
The decision to offer a money back guarantee for your Signature Program is not a simple, “yes” or “no” question. There are a number of different factors to consider, and if you do offer a money-back guarantee, there are best practices you must include in your policy.
In this episode I go through the pros and cons of offering a money-back guarantee and things to include in your policy if you decide to go that route.
Here are some key points in this episode:
[03:30] – What is a MBG and why would you offer it?
[05:59] – Design the terms carefully
[07:20] – 4 things to consider/ include
[10:30] – Example of a clearly stated MBG thewbh.com/64
[12:45] – How to deal with angry clients
[15:20] – Is an MBG right for you
Links Mentioned In This Episode:
Example of a clearly stated MBG thewbh.com/64
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